Free live webinar
Getting recommended by AI: a practical introduction to GEO
the biggest shift in search since Google
- Date
- Wednesday 28th October 2026
- Time
- 10.30am – 11.30am (GMT)
- Where
- Live on Zoom · 60 minutes
- Cost
- Free to attend
Your customers have started asking ChatGPT, Gemini and Google AI for recommendations instead of typing a search term and scrolling. Those tools are already deciding which businesses to put forward, and most companies have no idea how that decision is made.
In an hour, Stuart Alldis will explain what Generative Engine Optimisation means for a small or medium-sized business, why it levels the playing field against far bigger marketing budgets, and the handful of things worth doing first. No jargon, no hard sell, just what we're seeing work.
Your host
Stuart Alldis
Managing Director, CDA
Stuart has spent his career helping businesses get found online, from the early days of search through to the AI tools reshaping it now. He'll keep things practical and leave plenty of time for your questions.
Who it's for
Business owners, marketing managers and anyone responsible for bringing in new enquiries. You don't need a technical background, and you don't need to have heard of GEO before. If you've ever wondered why your website isn't getting found the way it used to, this is the session for you.
Google's share of search has fallen to its lowest level since the early 2000s, and AI Mode is already the default in the US. The businesses that start now will have a real head start. This webinar will open the door for you to get ahead.
Reserve my placeWhat you'll take away
Generative Engine Optimisation in plain English, and how it differs from the SEO you already know.